Sunday, February 27, 2011

Ad Diary

Over the weekend I didn’t have too much of a chance to watch TV or do much of anything because I was on duty as a CA in golden bear south. Although when I did watch TV most of the ads that I saw were movies. I saw a couple of fliers on campus about the rapper/actor, Common coming to KU to make a speech about something. That particular flyer didn’t have exactly what he would be discussing. I don’t think he is any up-coming movies that he could be promoting so I’m not sure why he is coming and the only information about when he is coming is at the very bottom in small letters.

On Saturday, the day I kept track of the ads, I spent most of my time watching TV shows on Netflix and one show in particular called the IT Crowd. The show didn’t have commercials on Netflix however throughout a few different episodes the Iphone comes in as product placement. I thought this was weird because it is a British show and although I knew that the Iphone was sold overseas I didn’t know that it was popular enough to be mentioned in a show more than once.

When I wasn’t watching Netflix I was watching USA and many of the commercials were for Vonage and Burger King. The rest of the commercials were movie previews and previews for shows coming up on USA. For example there were at least two commercials per break for WWE wrestling which makes me think that the majority of people who watch USA watch it for their showing of Monday night wrestling. Another commercial came up which was a sale at a local car dealer in Coatsville. This reminded me of how people who own channels have to have some sort of local flair to their advertising. It was funny just because now that when I see some local commercial amid a bunch movie and television show previews I know why that one local commercial is there.

1 comment:

  1. Dan -- don't forget to include an introduction, a thesis, and a summarazing conclusion with your posts. More importantly, though, what effect do you suppose so many ads have on our culture and daily life? What do we talk about -- the issues of the day? or the latest Droid apps? Is this good for democracy? Keep thinking about the big picture.

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